Techorating is nothing new. People have been using attractive television displays, music players and entire entertainment centers as a way to not only entertain and delight but also decorate homes. What is new is the fact that a) 'techorating' has become a legitimate term used to describe the fusion of technology and decorating, and b) it is a decorating practice no longer restricted to home use, but rather used as an ornamental marketing and advertising tool that is delibera

Here we are at the end of January; the time when most people start giving up on their New Year's Resolutions. So, it's time to see whether or not Digital Signage users are taking advantage of all the best that Digital Signage has to offer. If you've fallen off the resolution train don't sweat it. Here are a few tips to get your 2016 Digital Signage Resolution goals back on track. 2. Stop Using Paper. Just Stop it! Menus, flyers, posters, newsletters, ads,

Here we are at the end of January; the time when most people start giving up on their New Year's Resolutions. So, it's time to see whether or not Digital Signage users are taking advantage of all the best that Digital Signage has to offer. If you've fallen off the resolution train don't sweat it. Here are a few tips to get your 2016 Digital Signage Resolution goals back on track. 1. Work on Your Content Quality. New year, new you, right? 2016 is still fresh and it’s not too l

Digital branding campaigns have become essential tools in the effort to capitalize on consumer buying behavior. The technology once used for simple banner advertisements and pay-per-click calls to action has improved and morphed into online consumer tracking systems designed to collect data for the purpose of understanding consumers well enough to create a campaign so effective no target will be missed. This means knowing consumers' purchasing habits, demographics, likes and

Digital branding campaigns have become essential tools in the effort to capitalize on consumer buying behavior. The technology once used for simple banner advertisements and pay-per-click calls to action has improved and morphed into online consumer tracking systems designed to collect data for the purpose of understanding consumers well enough to create a campaign so effective no target will be missed. This means knowing consumers' purchasing habits, demographics, likes and