

Why You Should Be 'Techorating' with Digital Signage
Techorating is nothing new. People have been using attractive television displays, music players and entire entertainment centers as a way to not only entertain and delight but also decorate homes. What is new is the fact that a) 'techorating' has become a legitimate term used to describe the fusion of technology and decorating, and b) it is a decorating practice no longer restricted to home use, but rather used as an ornamental marketing and advertising tool that is delibera


Artificial Intelligence and Digital Signage Come Together
There was an interesting article in theguardian about the world's first artificially intelligent advertisement poster. Apparently, it uses a "Darwinian algorythm" to identify viewers' reactions and either discard or promote each ad according to facial feedback. PRETTY COOL. (Image credit goes to http://www.theguardian.com/media-network/2015/jul/27/artificial-intelligence-future-advertising-saatchi-clearchannel) And our favorite part about it? The fact that it would not even e